01
GA4 has become overkill
Hundreds of reports, explorations you have to build yourself, and an interface that frustrates most users. For an SMB, it's disproportionate.
Coming soon
European web analytics, no cookies, straight to what matters
Understand your traffic in 30 seconds. No cookie banners, no user profiles, no training required. A readable dashboard and data in Europe.
- Cookieless by default, eligible for GDPR consent exemption
- Data processed in Europe, never sold
- Script < 10 KB: your site stays fast
- From €5/month for 100,000 events
No cookies · Data in Europe · Script < 10 KB · GDPR-ready · From €5/mo
Free early access for first subscribers. No spam.
Join the waitlist
Get early access and news before we launch.
Too much data, not enough answers.
According to Eurostat, only 8% of EU businesses use Big Data. Yet analytics tools are designed as if everyone had a dedicated data team.
02
40% of your visitors are invisible
With a cookie banner, 30-50% of visitors refuse tracking. Your dashboard only shows a fraction of reality.
03
GDPR compliance is a headache
Server-side proxying, Consent Mode v2, US/EU transfers… Making GA4 compliant requires technical expertise beyond most SMBs.
Want simple analytics without cookies?
Join the waitlist and get early access plus news before launch.
No cookies, no profiles: analytics that respects everyone.
Track the essentials (pages, sources, campaigns) without building user profiles. Eligible for GDPR consent exemption: no banner needed.
What you measure
The metrics that change your decisions, nothing more.
- Visitors, pageviews, entry pages
- Sources, referrers and UTM campaigns
- Key events (CTA clicks, form submissions)
- Aggregated geography (country/region)
- Conversions and goals
What you avoid
Over-collection that complicates compliance and slows down your site.
- User profiles and persistent identifiers
- Cookies and cross-site tracking
- Demographic data (age, gender, interests)
- Heavy scripts (GA4 ≈ 45 KB vs Pomelo < 10 KB)
- Data transfers outside Europe
Data sovereignty, in practice.
Not a buzzword. Concrete design choices that give you control over your data.
01
EU hosting
Data processed and stored in Europe, on European infrastructure. No US transfers by default.
02
Minimal collection
Less data collected = less data to protect = less legal exposure.
03
Full control
Purposes limited to audience measurement. Configurable retention. Built-in opt-out.
How Pomelo compares
An honest overview. For detailed pricing and nuances, see our full comparison on the blog.
| Critère | Pomelo | GA4 | Plausible | Matomo |
|---|---|---|---|---|
| Cookies | No | Yes (default) | No | Configurable |
| User profiles | No | Yes | No | Yes (default) |
| Data hosting | Europe | USA/EU (config.) | Germany | Your choice (cloud/self) |
| Script weight | < 10 KB | ~45 KB | ~1 KB | ~20 KB |
| Starting price | €5/mo (100k events) | Free* | €9/mo (10k pvs) | €23/mo (Cloud) |
| Complexity | Low | High | Low | Medium-High |
*GA4 is free to license, but the real cost includes setup, training, and GDPR compliance.
Pricing built for small businesses.
No surprises. Price scales with volume, not features. Free tier included.
Free
€0
25,000 events/month
- 3 sites
- 1 user
- 60-day history
Starter
€5/mo
100,000 events/month
- 10 sites
- 3 users
- 13-month history
- Custom events
Pro
€19/mo
500,000 events/month
- Unlimited sites
- 10 users
- 25-month history
- API included
Overage: €10 per million additional events, prorated. Final pricing confirmed at launch.
What you see when you open Pomelo.
One screen. Answers in 30 seconds. No training, no reports to build.
01
Visitors & trends
How many people visited your site this week? More or less than last week? The answer, at a glance.
02
Sources & campaigns
Where your visitors come from: Google, social media, email, ads, referrals. With UTM campaign details.
03
Pages & conversions
Which pages perform? Which CTAs get clicked? How many forms are submitted? The metrics that matter for your business.
Live in 2 minutes.
One snippet, one check, and you're measuring.
- 1
Paste the script
A single line of code on your site. Works with any CMS (WordPress, Astro, Next.js, Shopify…).
- 2
Verify your domain
Link your domain to secure collection and prevent spam.
- 3
Open your dashboard
Your first data appears in real time. No further configuration needed.
Early access: sign up to get an invite when we open.
Resources for simpler analytics.
Practical guides, sourced comparisons, and GDPR deep dives. No marketing fluff, no jargon.
Manifesto
Why 'Data Obesity' Is Paralyzing Small Businesses
GDPR
Analytics Without Consent: The GDPR Exemption Guide
Comparison
GA4, Matomo, or Frugal? The Complete 2026 Guide
Method
5 Metrics Are All You Need to Run a Profitable Website
SEO
Do You Actually Need Google Analytics for SEO?
Agencies
Stop Sending PDF Reports Your Clients Don't Read
Frequently asked questions
Short answers to the most common questions.
Do I need a cookie banner with Pomelo?
Pomelo doesn't use cookies and is designed to meet GDPR consent exemption criteria. If your site has no other advertising trackers (Meta Pixel, Google Ads…), you won't need a banner for audience measurement. We detail the conditions in our GDPR exemption guide.
Where is data processed?
In Europe, on European infrastructure. Data is never transferred to the US or shared with third parties. This is a design decision, not an option to toggle.
What do I lose compared to GA4?
Individual tracking (user profiles, retargeting, behavioral cohorts) and advertising integration (Google Ads, multi-channel attribution). In return, you gain simplicity, compliance, and faster page loads. Our detailed comparison explains the trade-offs by business profile.
Is Pomelo suited for agencies and multi-client freelancers?
Yes. Starter includes 10 sites, Pro includes unlimited sites. Each site gets its own dashboard. Read-only shared dashboards are planned for simpler client reporting.
How much does Pomelo cost?
The Free plan (€0) includes 25,000 events/month for 3 sites. Starter at €5/month covers 100,000 events for 10 sites. Pro at €19/month covers 500,000 events with unlimited sites. Beyond that, volume pricing on request. Final pricing confirmed at launch.
How heavy is the Pomelo script?
Under 1 KB, roughly 50 times lighter than GA4's script (~45 KB). This improves your Core Web Vitals and potentially your Google search rankings.
Does Pomelo track traffic from AI tools (ChatGPT, Perplexity, Claude)?
This is a topic we're actively following. Identifying and categorizing referral traffic from AI tools is among our development priorities.
What happens if I exceed my event quota?
No cutoff. Overage is billed at €10 per million additional events, prorated to your actual usage. Example: 750,000 events on the Pro plan (500k included) = €19 + €2.50 = €21.50.
Built in France, for the European web.
Pomelo Analytics is a French project born from a simple observation: web analytics tools have become too complex for the people who need them most. We're building a frugal, readable, and respectful alternative designed for SMBs, freelancers, and agencies.
Learn more about the projectReady to cut through the noise?
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